Access Hockeywood
ARTHUR:
Puck Daddy ran a story today about a group of NHL teams interested in restricting blogger access on the road i.e. if the visiting team is anti-blogger, then no bloggers can enter the visitors' locker room. They've even published a leaked draft of what a revised blogger policy will look like. As the words "SB Nation" were mentioned more than once in the original article, I thought I should comment.
First, let me note that while the story reports Blueshirt Banter as being "associated" with the Fire Sather rally in New York, the SBN site simply covered the event as they would any other relevant happening amongst the fanbase. I don't doubt Puck Daddy's assertion that the Rangers brass was upset to see Blueshirt Banter amongst the NHL-credentialed SBN coterie at this year's Draft, but that reaction is probably based more on their hope that everyone would pretend the event wasn't happening than it is on any realistic expectations of what constitutes 'responsible media.' Blueshirt Banter did not organize or sponsor the event in any way.
Reading that, I know that some of you are thinking, 'and what if they did organize and sponsor the event, so what?' If newspapers hold the credibility that the information will always be correct, then bloggers, as outsiders, hold the credibility that the information will never be controlled. And using that simplistic dichotomy, I'm sure many of you would demand that a blog foment an initiative to fire your general manager if logic dictated it necessary.
However, if you have those assumptions about us, then you should know that professional sports teams share them, and that's the problem. As far as they're concerned, we're engaging in Wild West journalism, motivated by page views and checked by no ethics whatsoever, just Federal and State law and the parties litigious enough to enforce it. In many ways, they make a strong argument. In terms of rabble rousing, that's something that the traditional media has, of course, done before, but always under a known quantity of checks and balances. Namely, if you call for someone's job then you're putting your own on the line. How many bloggers put their career or their livelihood on the line when they demand that a GM lose his?
Unfortunately, the argument starts to fall apart as you apply your assumptions to bloggers as a collective, assumptions about quality, credibility and accountability. I'll touch on that after the jump...
Quality and Credibility
The basic argument I've heard here is that bloggers aren't trained journalists, therefore they cannot guarantee coherent copy and do not operate within the guidelines that a reporter uses to ensure credibility. This argument assumes the wind isn't changing and that failing newspapers aren't laying off plenty of trained journalists who are turning to freelancing in alternative media.
That's not to say that we're all out of work journalists, but these days, one isn't illiterate and unethical by virtue of the medium of communication in which you find him. Also, it's not as if journalists are remaining employed by virtue of the quality of their writing and reporting, and irrespective of salary and union considerations. I'm pretty sure Gann Matsuda can outwork many of the clowns desperately holding on to their jobs.
Don't get me wrong, though. I understand the concern, that the locker room would be overrun by Eklunds. But it's not hard to filter out the rumor blogs, who gather page views through passing interest in absurdity, from worthwhile blogs, which obtain and maintain readership by articulating an informed and unique point of view, the sort of thing you remember and repeat in a sophisticated discussion. Quality is where you find it.
Accountability
The Puck Daddy article points this out, but it's worth repeating. Yes, bloggers by and large don't make a living from their sites, but nearly all of the major hockey blogs have affiliated with some corporate partner. That affiliation makes it feasible for most of these bloggers to do this part time and still reach the widest audience possible. That affiliation should also act as a safeguard against the pessimistic assumption that all of us are itching to go on a libel or copyright infringement spree. Rest assured, we have bosses, and this job is a lot harder to do full scale and part time without them.
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I meant to bring this all together and talk about the policy of this blog, but I got lazy.
by Arthur from Anaheim Calling on Aug 26, 2010 4:13 PM PDT reply actions
Well I think what teams fear is that blogs have a certain level of anonymity. Users can write whatever they want without being held accountable. This can be a plus or a minus. We have all read the user who is a complete idiots post. They usually are random, negative, hateful, and can not back up its points. Along with the bad you can get a lot of good out of blogs. Users generally open up about what they are thinking on a topic and that lets the reader find the general pulse of the fan base. Teams should embrace blogs. It is the future of media. It is current, simple, and interactive. It’s a way to get fans involved in a way newspapers never could.
I would gladly trade any anonymity
for access and the chance to prove myself capable. I have no problem with people knowing who I really am and I’ve given more than enough personal details out that any truly interested party could discover my identity pretty quickly.
The thing about blogging is that a lot of people (not all) DO have some background in journalism and have the writing bug. Blogs are simply a vehicle for people to exercise their need to write. Personally speaking, I have over 25 print published articles in my name. I chose not to work for the newspaper industry because it’s tough to support a family on those means. But just because I didn’t choose to work for a newspaper doesn’t mean that I’ve thrown out all of the “journalistic integrity” I’ve ever earned.
I think most bloggers are pretty honest about what they’re bringing to the table. Most of us don’t pretend to be experts and we don’t pretend to be impartial Hell, if we weren’t passionate, we wouldn’t spend our free time writing about a given topic.
Do I hope that somehow writing on this blog one day gets me noticed by the Ducks or is a foot in the door to a job with a professional organization? Absolutely. But that’s not going to affect my desire to criticize the team when I fill the need. As with social media, letting people reasonably and rationally critique your work is never a bad thing. In fact, it shows that you are actually interested in what people have to say. Going the censorship route effectively tells your fanbase that you know best and that you don’t put any stock in their opinions. Granted, there are people who rant and should rightfully be ignored. But there are a vast number of people out there who have nothing but passion for their team and want to see it succeed.
by PhantomPretender on Aug 26, 2010 5:07 PM PDT up reply actions
Meh, I worked as a reporter in the music industry for a couple of years, so I’m neither dying for respect of the working sports journalists or anxious to stop practicing as a lawyer. I’m a total tourist I guess.
by Arthur from Anaheim Calling on Aug 26, 2010 5:12 PM PDT up reply actions
Oh I agree
I think working for a sports franchise would rock and it’s always been the dream. But by no means do I need the respect of the working sports journalists either. I think the recent debacle with PPP and the Toronto Sun shows that anyone is capable of despicable behavior, whether you’re a “journalist” or not.
by PhantomPretender on Aug 26, 2010 5:34 PM PDT up reply actions
This is a good point.
The anonymity is why SBN started having people change there screen names (witers and heads) to there real names that way maybe there would be some kind of accountability.
Lead organizer of the annual 7 round live mock draft at MtD and Moderator of MtD, AnaheimCalling, and Coltszilla
Well I have had it with Stampede Blue for the time being... Officially Boycotting along with many other regulars.
by TheAngelsColts on Aug 26, 2010 8:23 PM PDT up reply actions
There are a few items that I would like to add to this discussion:
First, that not all blogs (and especially not all SBN blogs) are of the same quality as AC. Arthur and Daniel (and Jen and Robbie too!) do a fantastic job and I feel like they are deserving of the access they have been given, if not more; but with the advent of blogger and other free and easy to use programs, it doesn’t take any skill or scruples to establish yourself as a “sports blogger”. I don’t think the NHL or any other sports league should be handing out credentials to any jackass who can make a gmail account. I understand their resistance to that plan, I just wish there was a better way for them to define what is and is not a blog worthy of credentials other than its proper monetization.
Secondly, I feel that blogs are distinctly different from newspapers in that there is no illusion of impartiality whatsoever. Most blogs are fan blogs. By fans and for fans.
we don’t pretend to be impartialMedia members have a responsibility to report any news they feel may be newsworthy, be it good or bad. Ask any NCAA sports fan about their local paper busting their team for recruiting violations and see how they react. Blogs have no responsibility to report anything, so the ethics of reporting or omitting a potentially harmful news story rest solely with the blogger (although, I know Arthur said he “has bosses”, but we’re talking sports blogs in general here).
Finally, if the NHL wants to limit a blogger’s access to players and coaches, I say let ‘em try. The thing they don’t understand is that players are as accessible as they want to be. They have these things now, called social networks. You can talk to a player. Maybe he’ll talk back. Know what this is?
@Duxfan949 I believe off the 5 fwy there’s a hockey superstore warehouse called hockey giant or hockey monkey. Probably your best bet.
That’s Bobby Ryan giving some kid directions to Hockey Giant. The NHL is worried bloggers asking players questions about hockey, and meanwhile, people are asking them for directions to stores and getting answers. Arthur did some AWESOME interviews with some of our younger players (Clark, Warg) and who says that these guys aren’t going to remember that their buddies at Anaheim Calling love them later on when they’re big, bad superstars? One of my favorite baseball players regularly banters with the team’s SBN blog (via twitter) and it has been really fun to see him interact with the fans that way. I just think that one way or another, the blogs must be taken into account because we’re as accessible to the players now as they are to us.
"Make me a bicycle, clown"
Thing is for NFL we have gotten credentials for a group of sites and Def. duable in Pro sports just a matter of each league.
Id focus on having the access to the League and it will lead to potentially teams.
Lead organizer of the annual 7 round live mock draft at MtD and Moderator of MtD, AnaheimCalling, and Coltszilla
Well I have had it with Stampede Blue for the time being... Officially Boycotting along with many other regulars.
by TheAngelsColts on Aug 26, 2010 8:28 PM PDT up reply actions
Well, by contrast, the MLB is pretty opposed to new media. The fact that the NHL broke with the teams, and a big market team, by credentialing new media for the draft is pretty significant. Still, I can understand the traditional media bashing bloggers. It’s destroying them, and the NHL is even thinking of covering itself independently, so the traditional media is telling them “two is better than one” out of one side of their mouths and then “too much is not better than two” out of the other to keep bloggers out. I don’t understand how teams can continue to bash bloggers. So many teams actually benefit from the work of blogs.
by Arthur from Anaheim Calling on Aug 26, 2010 8:39 PM PDT up reply actions
Yes they do benefit.
Yea I mean I honestly don’t see any more risk with bloggers having acess than a wittier for a newspaper especially a Local one. For one when you get credentials you both can be held just as accountable as any other writer there. If they don’t hold you to it then thats there problem. But either way controversy in sports and especially in media can help a team it is very unlikely to harm one unless it does involve management potentially however that generally isn’t the case.
Lead organizer of the annual 7 round live mock draft at MtD and Moderator of MtD, AnaheimCalling, and Coltszilla
Well I have had it with Stampede Blue for the time being... Officially Boycotting along with many other regulars.
by TheAngelsColts on Aug 26, 2010 8:44 PM PDT up reply actions
The Ducks have actually been fairly cool with AC so far, right?
At least as far as I know.
"Make me a bicycle, clown"
by Floyd Gondoli on Aug 26, 2010 8:52 PM PDT up reply actions
that was the part I was too lazy to go into. We’ve never ask for game credentials, so for all I know the Ducks are the team that said no blogger was getting into their building without a ticket in that puck daddy story. It’s not really something we could use, and I feel like the games themselves are well-covered.
I asked to interview Martin Madden back at blogger, and I asked about credentials for Conditioning Camp this year. I didn’t get a response to either inquiry. I have heard that at least one member of the Media Com team has read our stuff, but I believe it could be their policy at least not to communicate with new media. I have no problem with that, really, and no intention to put in another request.
by Arthur from Anaheim Calling on Aug 26, 2010 9:07 PM PDT up reply actions
Well we know that their Director of New Media
is paying attention given his comment on my post on Sunday. Which I think is awesome and absolutely what teams should be doing. Engagement (and engagement with respect) goes a long way to telling your fans that you’re interested in what they have to say.
by PhantomPretender on Aug 26, 2010 9:20 PM PDT up reply actions
Oh, yeah, Adam glanced at us while we were at Blogger, and he knows Jen, so I’d expect no less from him with you calling him out ;)
But the Media Com people are Alex, Steve and Lauren. They make the credential call.
by Arthur from Anaheim Calling on Aug 26, 2010 9:44 PM PDT up reply actions
Back when I covered the Ducks for Hockey’s Future, I made a few attempts to get in touch with Gilchrist about different things (trying to set up some interviews, asking for the contract status of some of their prospects, asking for the new logo so we could update our website…).
I had varying degrees of success, ranging from handing me off to someone else but getting the right information (the logo), replying but not with the right information (the prospect status) or not replying at all to emails/phone calls(any interview requests).
I got the feeling that he was more or less brushing me off and that I wasn’t really that high on his priority list. Obviously being in Halifax, geographically speaking, I’m nothing more than an anonymous keyboard jockey. But be aware that some of my fellow correspondents had similar issues with him: for a guy who handles media relations, he seems to operate with a real ‘take it or leave it attitude’. Maybe he’s just really busy, I don’t know. It’s just a shocking contrast with how open and accessible Brady seems to be.
-Kevin Forbes
Hockey's Future
I hesitate to compare them in this semi-public forum. They have different jobs. Alex seems very helpful and forthcoming with credentialed media, at least in person at events. I’ll just assume that it’s team policy to brush off anyone website-based. Is Alex a big part of determining that policy? Maybe, but I’m not going to say it’s the wrong thing to do, not when the NHL is moving toward self-coverage and the Ducks have Dan Wood writing for their site. I just want to see things covered, and the Ducks do a good job of covering most things I would need a credential to access, so I really have no intention of pushing for one.
by Arthur from Anaheim Calling on Aug 27, 2010 9:31 AM PDT up reply actions
Oh for sure, I just think it is an interesting contrast, but obviously their positions demand different things.
As a whole, I found dealing with the Ducks from a media relations standpoint as a bit of a hit or miss, but I acknowledge that this was before online media really was even at the state it is now plus the obvious problems with geography and so on. I figure if I was able to meet Alex and explain what I was all about, I probably would have had a better go at it. Since my time as the Ducks writer for HF, we have had writers who have had better luck, but I’m just relating my own experience as I saw it.
I don’t want to say that if Anaheim had been more accommodating (even with little things like telling me the status of Juha Alen and George Davis), I would still be covering the Ducks for Hockey’s Future, but definitely my lack of progress in that area limited the effectiveness of my coverage and so when an opportunity to provide coverage in the local QMJHL league presented itself, with the promise of better access, it was an easy decision to make.
As it stands, that was three years ago now and since then the Ducks stance on these issues, from what I understand, has changed as has the status of online media as a whole.
-Kevin Forbes
Hockey's Future
Arthur and I talked about this briefly. I think we should ask for a credential, but not for me. I’m a pundit more than I am a journalist. And I’ve firmly stated that my credential would be wasted on me drooling in the locker room or getting into a slap flight with Lupul.
Arthur, Robby and Daniel are the real reporters. I think it helps build credibility. Plus, you guys ask different questions than the usual fishing for sound bite crap the regular beat writers ask.
"I'm not a lady. I'm a DUCK!" - Connie Moreau, D2: Mighty Ducks
Writer for http://www.anaheimcalling.com
I think we should ask for a credential, but not for me
Ironically, you would probably have to pull a string or two to get any real kind of conversation going.
by Arthur from Anaheim Calling on Aug 27, 2010 9:51 AM PDT up reply actions
Thanks
Hey Arthur…just got a pingback from this post…thanks for the kind words!
Gann, it was a pleasure to meet you at the Draft
And you’re absolutely welcome. You’re obviously a great example of quality writing and reporting, but you are THE example of building a career in alternative media.
If anyone doesn’t know Gann’s story, you can read it here. Anyone who would denigrate a writer simply because he publishes his work on a website should have to look Gann in the eye.
by Arthur from Anaheim Calling on Aug 27, 2010 12:38 AM PDT up reply actions
I dont know if you can call it “building a career,” really, since there is virtually no money in it. I don’t get paid for what I do with Frozen Royalty. I have had a few paid gigs in the past, but as a freelancer, they weren’t anything worth noting.
Nevertheless, I love what I do and work hard at the journalist thing. After all these years, I love it as much as I ever have.
Thanks again, and yes, it was good to meet you at the draft!
well, I suppose résumé is the right word, but after two decades, I don’t think I’m playing fast and loose with the C word. :) You built an impressive résumé as an amateur reporter in alternative media. You were also doing it at a time where, as you recall in your story, you had to keep plugging away and going from one opportunity to the next— so much serendipity and so many people to thank. A lot of the prominent hockey blogs would thank Blogger or some corporate affiliate, resources designed specifically to help them get where they are, but your list speaks directly to your dedication.
You’ve built “something,” you started at a time when it wasn’t easy and you had to keep at it. I guess that’s all I’m saying. Eklund couldn’t have taken your journey. I probably couldn’t have either. How on earth can they call us all the same because they found us on a web browser?
by Arthur from Anaheim Calling on Aug 27, 2010 1:13 AM PDT up reply actions
The difference...
You’re right about Eklund. Someone with no integrity, at least, not in terms of reporting on the NHL, could do what I’ve tried to do over the years. Then again, he’s into the entertainment value of making fans drool over the juiciest rumors, no matter if he pulled them out of his lower orifice or stole one of his E5’s from someone with real credibility.
And yes, there are some very, very shortsighted media relations staff working for some of the NHL teams. I’m sure some of that also comes from general managers. I can say the LA Kings are not among them. The Ducks’ staff don’t seem to be, either.
by FrozenRoyalty on Aug 27, 2010 2:40 AM PDT up reply actions
oops...
That should’ve read, “…could NOT do what I’ve tried to do…”

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